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Marketing management : analysis, planning, implementation, and control / Philip Kotler.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1988Edition: 6th edDescription: xxi, 776 p. : ill. ; 24 cmISBN: - 0135562678
- 658.8 19
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Central Library, KUET General Stacks | 658.8 KOT (Browse shelf(Opens below)) | 1 | Available | 3010019535 |
Total holds: 0
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| 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Marketing management : | 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Principles of marketing / |
Includes bibliographical references and indexes.
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