Marketing management : analysis, planning, implementation, and control / Philip Kotler.

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Material type: Text

TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1988Edition: 6th edDescription: xxi, 776 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	Central Library, KUET General Stacks	658.8 KOT (Browse shelf(Opens below))	1	Available		3010019535

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Includes bibliographical references and indexes.

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