Marketing management / (Record no. 5429)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01171nam a2200265 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120524s2006 njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004029595 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8177586904 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131457578 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-KhUET |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc | Philip Kotler, Kevin Keller. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, NJ : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxix, 566,G8,C2,I3 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane, |
| Dates associated with a name | 1956- |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/ecip055/2004029595.html">http://www.loc.gov/catdir/toc/ecip055/2004029595.html</a> |
| Price effective from | Barcode | Date last seen | Damaged status | Withdrawn status | Current library | Lost status | Full call number | Date acquired | Checked out | Copy number | Not for loan | Shelving location | Source of classification or shelving scheme | Koha item type | Date checked out | Total Checkouts | Home library | Source of acquisition | Cost, normal purchase price | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 24/05/2012 | 3010039499 | 14/05/2013 | Central Library, KUET | 658.8 KOT | 19/11/2007 | 13/06/2013 | 1 | General Stacks | Dewey Decimal Classification | Books | 14/05/2013 | 2 | Central Library, KUET | |||||||
| 3010039498 | Central Library, KUET | 658.8 KOT | 19/11/2007 | 2 | General Stacks | Dewey Decimal Classification | Books | Central Library, KUET | M/S Shaurov Book Centre | 769.50 TK | ||||||||||
| 24/05/2012 | 3010039499 | 22/08/2024 | Central Library, KUET | 658.8 KOT | 19/11/2007 | 1 | General Stacks | Dewey Decimal Classification | Books | 19/02/2024 | 18 | Central Library, KUET | 65 | |||||||
| 30/07/2012 | 3010039498 | 30/07/2012 | Central Library, KUET | 658.8 KOT | 19/11/2007 | 2 | General Stacks | Dewey Decimal Classification | Books | Central Library, KUET | M/S Shaurov Book Centre | 769.50 |